Wise (formerly TransferWise) was founded in 2011 with a clear mission – money without borders — so people and businesses can send, spend and get paid in any currency effortlessly, whenever, wherever.
In 2011 we launched a money transfer service enabling customers to send money around the world with the real exchange rate and without the crazy bank fees. In 2017 we launched our multi-currency account and debit card in Europe. With this account, people and businesses manage all their currencies in a single account, pay and get paid around the world with the real exchange rate and the low, transparent fees Wise is known for.
Now, 10 years on, over 10 million customers have trusted us to manage their money and we move over £5 billion around the world every single month.
We’re building a world-class product marketing team to own the launch and adoption of Wise products across global markets and we’re looking for a stand-out Senior Product Marketing Manager for Europe to join the team in London, Tallinn or Budapest.
The ideal candidate is an ambitious go-getter who’ll form the foundation of our Europe product marketing squad. To start with they’ll play a strong individual contributor role, helping us figure out how to blow the roof of product adoption in our key western European markets; then figure out how we structure and hire a team to support the rest of Europe. If successful, we expect this person to have additional Europe PMMs reporting to them within 6-12 months.
The Senior PMM, Europe will own the messaging, positioning and go-to-market strategy for Western Europe, with a focus on Germany, Spain, France and Italy. They’ll be embedded in the Europe product team, working on discovery initiatives to drive growth and directly influence the product roadmap. They’ll be responsible for launching new products to customers throughout the region, and run campaigns and experiments on landing pages, owned channels and in-product to drive adoption of existing products to new and existing customers.
The Senior PMM, Europe will know our Europe customers inside out and understand their needs, pain points, and use cases. They’ll test and iterate on our messaging to figure out what resonates most effectively with our key customer segments, and help marketing channel owners optimise on targeting, messaging, and segmentation. They’ll own localised messaging across owned channels for lifecycle marketing and cross-sell, to email make sure all Wise customers in Europe understand and use all our products to the best advantage for their use case.
We’re looking for candidates with experience in the region to push boundaries, drive growth, and help us build the vision for the team in Europe. For the right person it’s a career-defining opportunity to launch and grow some of the most exciting fintech products in Europe, and solve challenging customer problems for people with multi-currency needs.
Specifically the Senior PMM, Europe will:
Your required skills:
Salary: to be discussed
Stock options in a profitable company, we like to make sure all our Wisers own a part of our success so we have a stock option package for you too. This could be between £48,000 worth of Wise Ltd share options at the date of grant by the Board.
Other benefits include:
If you’re interested, send us your CV with a cover letter. We love a great covering letter. It’s your opportunity to show us your communication skills, your passion and your understanding of the Wise product.